a pciture showing the difference in texture and colour of wild vs farmed salmon

Why We Choose Wild Salmon for Our Pucks

Have you ever wondered why the salmon in our food looks so different? Or why we insist on it being wild-caught?

Here’s the thing. Not all salmon is created equal. Most salmon you see in stores is farmed. This means the fish live in crowded pens. They eat a diet of processed pellets. This changes the entire makeup of the fish.

We choose wild salmon because it’s what nature intended. These fish swim in open waters. They eat a natural diet of shrimp and krill. This makes their meat lean and nutrient-dense. It’s better for your dog, and it’s better for the planet.


The Power of Wild Protein

Wild salmon is a powerhouse of protein. It helps your dog build strong muscles. Because these fish are active, their protein is high quality. It is also very easy for your dog to digest.

So, what does this actually mean? It means your dog gets more nutrition from every bite. They aren't just eating filler. They are getting the building blocks they need for a healthy life.

The Omega Advantage

We talk a lot about Omegas. These are "good fats" that do amazing things. They keep your dog’s coat shiny. They help with itchy skin. They even support brain and heart health.

Wild salmon is famous for having a better balance of these fats. Farmed salmon can have too many "bad" fats because of what they are fed. Wild salmon has the perfect ratio. This helps reduce inflammation in your dog's joints.

"Wild Alaskan Salmon contains 40% more omega-3 when compared with other farmed salmon."

Source: MDPI, Veterinary Sciences Journal, 2025


Raw Enzymes and Easy Digestion

Cooking food changes it. High heat kills the natural enzymes found in raw meat. These enzymes are like tiny tools. They help your dog’s body break down food.

Because our salmon is raw, those enzymes stay alive. This makes digestion much smoother. Your dog's body doesn't have to work as hard to get the nutrients.

Science shows that raw diets are often more digestible than kibble. When food is easy to digest, you see smaller, firmer stools. That is a win for everyone.

Pure and Simple

Wild salmon is also cleaner. It doesn't contain the antibiotics or dyes often found in fish farms. It has a deep, natural color from the wild diet. We want the best for our dogs. That means no shortcuts and no fake ingredients.

Using wild salmon in our pucks is a choice we stand by. It’s about quality, health, and keeping things natural.

Keep it raw,

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